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In the early 1990s, essential oils had not yet entered the mainstream. One brand began building a new vision around their use.
Aurelia Essential Oils
The secret to pure, potent and protected essential oils
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Changing to Miron glass was an early decision. One of the most impactful we’ve made in maintaining the gold standard our brand is known for.
Arik Xander
New Product Developer at Aurelia
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The challenge
“Without proper packaging, even the finest blend degrades.”
Even the finest formulas remain vulnerable
But excellence, Arik notes, comes with its own challenge. “The finest formulas in the world are still vulnerable. Light, heat, oxidation, and time can degrade them,” he says. “It’s heartbreaking to create something powerful and then lose its integrity on the shelf.”
A pivotal decision to protect their formulas
That was the turning point. Over two decades ago, Aurelia made a pivotal decision to partner with Miron Violetglass. A packaging solution that didn’t just meet their standards, but elevated them.
“Miron isn’t packaging, it is protection,” Arik says. “It blocks harmful light that breaks down oils but allows in light that helps preserve them.”
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Where biochemistry meets ancestral wisdom
Aurelia Essential Oils combines biochemistry with traditional knowledge. Arik creates each blend with a clear purpose.
"Every blend starts with a goal, whether that is clarity, peace, or transformation. We study the ingredients, their traditional use, and how they work together to support that goal," he explains.
Crafting over 100 proprietary blends
After that comes the artistry: blending, testing, and refining. The result? Over 100 proprietary formulas that go beyond aroma to create measurable energetic effects - a synergy that unlocks therapeutic potential on emotional, physical, and energetic levels.
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Results in practice
Protection that performs
Preserving the integrity of every blend
For a brand built on synergy and subtlety, this change wasn’t cosmetic. It was essential. “Most people don’t realize that packaging directly impacts efficacy. We want our customers to enjoy everything we've made. This is only possible when every detail, from source to seal, is fully protected. Miron ensures that what you open at home is exactly what we create in the lab.
“It made our shelf life longer, kept our aromas strong, and preserved the energy of every oil,” Arik says. “Our customers could feel the difference. Even months after opening, the blends felt freshly poured. We’ve also seen a noticeable reduction in the degradation curve over time. That’s no accident - it’s Miron at work.”
Aurelia shares the story of Miron glass with its customers. This packaging is important for keeping oils safe. Customers now clearly understand how high-quality packaging protects the potency of each blend. This connection enhances their overall experience.
In fact, “Miron glass became an ingredient in its own right, and we say that without hesitation.” It aligns with Aurelia’s values: clean, intentional, and high-performance. “We don’t believe in mass production. We believe in mastery,” Arik says. “And Miron helps us protect that mastery from the lab to the end user.”
What Miron made possible
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Product preservation
Longer shelf life
Miron glass™ filters only beneficial light, retaining the stability and quality of essential oils for longer.
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Honors integrity
Pure, stable aroma
“It preserves the oils vibrational energy and aroma profile far beyond standard bottles.”
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Brand presentation
Premium look & feel
Elegant violet bottles elevate Aurelia’s brand presentation and product experience
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Responsible packaging
Sustainable choice
Reusable and recyclable glass supports Aurelia’s commitment to conscious production.
Purity isn’t a marketing term for us. It’s our responsibility. And we protect it at every step.
Arik Xander
New Product Developer at Aurelia
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Packaging used
Products shown in this case
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