2024: The year of NeuroGlow and Beaut-AI
These days, natural cosmetics are no longer just a trend, they represent the future of the beauty industry. A statement supported by significant figures. According to Global Market Insights, the Natural Cosmetics Market was valued USD 37.9 billion in 2023 and is predicted to grow by over 5% annually over the next decade. Given these figures, keeping an eye on industry trends is imperative.
So, what should we be looking out for in 2024 and beyond? Two of the most intriguing developments are NeuroGlow and Beaut-AI. NeuroGlow reflects the growing realization among consumers that beauty really is more than skin deep. Recognizing that interconnection between mental well-being and physical appearance. Factors such as stress and anxiety can adversely affect skin, hair and overall health. Highlighting the importance of mindfulness, meditation and stress reduction practices in your beauty regimen.
Renowned global market intelligence agency, Mintel, named “NeuroGlow” as one of the key beauty trends for 2024. At the same time, artificial intelligence (AI) is having a profound effect on many industries, and natural cosmetics is no exception. AI helps beauty brands to create innovative products tailored to specific needs by analyzing data, learning patterns, generating insights and even promoting inclusivity.
Your own virtual beauty assistant!
Interestingly, these two trends are closely interconnected. NeuroGlow is generating more interest in natural products like targeted supplements and nutrient-rich snacks. These are integrated into daily routines to provide essential vitamins, minerals and antioxidants that support mental and physical health. AI can then hyper-personalize these products, by analyzing your lifestyle and even your genetic information. Imagine it, having a virtual beauty assistance to offer advice and suggest new products! For brands, this virtual assistant could even be on their website, improving customer engagement and loyalty.
Many people are rightfully concerned about the rise and influence of AI, but there are so many positives. AI can optimize sustainability practices in ingredient sourcing, packaging and waste reduction.
Clean beauty, clean packaging
In our journey toward clean beauty, the importance of sustainable packaging cannot be overstated. Miron's violet glass stands out. This unique and beautiful glass deflects harmful light rays, while allowing the beneficial ones to pass through. This preserves and enhances the color, aroma and taste of natural ingredients.
For Miron, it’s not just about what we make, but how we make it. Ethics, sustainability and care for our planet have always been central to how we do business.
Positive Impact
One of the key beauty trends for this year is for consumers to go back to basics. Starting in 2020, beauty consumers were moving away from the so-called “cake-on makeup look” to a movement of slow beauty - letting natural ...
ARgENTUM: A Holistic Concept
In the life of Joy Isaacs, the founder of ARgENTUM, colloidal silver* has become the inspiration for a more beautiful and balanced life. During her childhood, Joy had grown up using colloidal silver for cuts and burns and ...
Award-Worthy Products
Innovative and award-winning products start with our premium Miron violet glass—beautiful on the shelf and efficient at preserving natural goodness for an extended shelf life. Trusted by award-winning brands like Argentum and ...